Privacy Policy

Effective Date: September 19, 2026

This Privacy Policy describes how Proart Media Solutions (operating as Nutreya, “we”, “us”, or “our”) collects, uses, and discloses your Personal Information when you visit or make a purchase from nutreya.in (the “Site”), communicate with us via WhatsApp, or interact with our advertisements on platforms like Google and Meta (Facebook/Instagram).

By using our Site and services, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

We collect information that identifies, relates to, or could reasonably be linked to you (“Personal Information”).

A. Information You Provide Directly

  • Contact & Identity Information: Your name, email address, phone number, and billing/shipping addresses.

  • Order Information: Details about products you purchase, order history, and payment information (processed securely via our third-party payment gateways; we do not store full credit card numbers).

  • Communication Data: Information you share when contacting customer support via email, phone, or WhatsApp.

B. Information Collected Automatically

When you visit the Site, we automatically collect certain data regarding your device and interaction with the Site:

  • Device Information: IP address, browser type, time zone, and operating system.

  • Usage Data: Pages viewed, referring/exit pages, search terms used, and exact timestamps of your visit.

  • Tracking Technologies: Cookies, web beacons, tags, and pixels used to track your activity on our Site.

2. How We Use Your Information

We use your Personal Information for the following purposes:

  • Fulfilling Orders: Processing payments, arranging shipping, and providing order confirmations and invoices.

  • Customer Service: Responding to inquiries, processing returns, and providing account support.

  • Marketing & Advertising: Delivering targeted advertisements (via Google and Meta), sending promotional emails, and sending direct messages (via WhatsApp) based on your preferences.

  • Site Optimization: Analyzing how our customers interact with the Site to improve user experience and product offerings.

  • Fraud Prevention: Screening our orders for potential risk or fraud.

3. WhatsApp Cloud API & Messaging

We use the official WhatsApp Cloud API to communicate with you regarding orders, shipping updates, customer support, and promotional offers.

  • Consent: By providing your phone number during checkout, subscribing to our newsletter, or initiating a chat with us on WhatsApp, you explicitly consent to receive automated and manual messages from Nutreya via WhatsApp.

  • Data Security: Messages are sent through verified third-party API providers connected to Meta’s WhatsApp Cloud API infrastructure. We do not share your WhatsApp communication data with unauthorized third parties.

  • Opt-Out: You can withdraw your consent to receive promotional WhatsApp messages at any time by replying “STOP” or “UNSUBSCRIBE” to our WhatsApp messages, or by contacting us at info@nutreya.in. Transactional messages (like order confirmations) may still be sent unless you block the number.

4. Google Ads, Meta Ads & Cookies

We use advanced marketing tools provided by Meta and Google to show you relevant products and measure the success of our campaigns.

Meta Ads (Facebook & Instagram)

  • Meta Pixel & Conversions API: We use the Meta Pixel and Conversions API to track user behavior on our Site (such as page views, additions to cart, and purchases). This data is sent to Meta to help us build Custom Audiences, optimize ads, and measure conversions.

  • Data Sharing: We may share securely hashed customer data (like email addresses or phone numbers) with Meta to serve relevant ads to you or create “Lookalike Audiences.”

  • Opt-Out: You can control how Meta uses your data for ads by visiting your Facebook Ad Preferences.

Google Ads & Analytics

  • Google Analytics: We use Google Analytics to understand how visitors engage with our Site. Google uses cookies to collect data such as IP addresses and browsing behavior.

  • Google Ads & Remarketing: We use Google Ads conversion tracking and remarketing features to display ads to users who have previously visited our Site as they browse other websites on the Google Display Network or search on Google.

  • Opt-Out: You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on. You can control your Google Ads preferences via the Google Ad Settings page.

5. Sharing Your Information

We do not sell your Personal Information. We share your data with trusted third parties only to help us operate our business:

  • Service Providers: E-commerce platforms, payment gateways, and shipping/logistics partners.

  • Marketing Partners: Meta, Google, and our WhatsApp Cloud API infrastructure providers, specifically for the advertising and communication purposes outlined above.

  • Legal Compliance: We may share your information to comply with applicable laws, respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

6. Data Security and Retention

We implement commercially reasonable security measures to protect your Personal Information from unauthorized access, disclosure, or destruction.

We will retain your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including resolving disputes, enforcing our agreements, and maintaining accurate financial records for tax purposes.

7. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

  • Access the Personal Information we hold about you.

  • Request Correction of inaccurate or incomplete data.

  • Request Deletion of your Personal Information (subject to certain legal exceptions, such as data required for tax records).

  • Withdraw Consent for marketing communications (Email, WhatsApp, or SMS).

To exercise any of these rights, please contact us using the details provided below.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons. The updated version will be indicated by an updated “Effective Date” at the top of this page.

9. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us:

Company Name: Proart Media Solutions

Brand Name: Nutreya

Email: info@nutreya.in

Website: nutreya.in